Loaded Bow

Loaded Bow interviews Beth Hanishewski to see how she Launched her business in a time when the Yoga, self-help and personal coaching were movements growing.  Here, Beth describes her practice and answers some key questions about how to Launch. 

Beth Hanishewski:  I teach women the seven best habits to creating extraordinary relationships and lives that they love. I am dedicated to unleashing the goddess in every women and offering simple ways for you to have more joy, peace and abundance in every realm of your life.

LB: How were you educated for the job you currently have?

BH:  I do not have job in the traditional sense but I have created a way to make a living that gives me pure joy. My formal educational background consists of a BA in Sociology, Results Life Coaching certification by the International Coaches Federation, and over twenty years of experience providing guidance to people from every walk of life and income bracket to improve their lives.

LB: Could you describe what Mindset coaching does and what your areas of speciality are?

BH:  Mindset Coaching teaches people – particularly women – how to BE more and DO less. I offer my clients simple tools, resources, processes and strategies to get clear about what they want and the most effective steps they can take to manifest them. I do this through coaching, training and writing. My specialty is in the area of relationships – the relationship people have with themselves, with others, with their family, with money and bridging the gap from where they are to where they want to be.

I subscribe to the law of attraction and believe the basic formula to getting what we want is:

1) Ask. Getting clear about what you want is a critical step.

2) Answer. This is the universe’s department – be on the look out for ‘coincidence and ‘serendipitis’ opportunities supporting their ask.

3) Allow. This is the step most people get hung up on.  We often don’t ‘allow’ and instead let our beliefs, our history and our past to dictate our future. In short, we get in our own way. This is the step I help people with the most and I do this by offering them profound coaching processes that transforms those old blocks and beliefs.

LB:  Could you describe how someone getting coaching could use the skills they learn from you about gender synergy?

BH:  Absolutely. This is one of my favourite questions. In our current society, women area rewarded in business for exhibiting masculine qualities – for being driven, focused, linear and competitive for example. This has enabled women to “come a long way, baby” from where our mothers and grandmothers experienced. All wonderful except women have sacrificed much for this ‘success’. We have sacrificed our bodies, our sleep and our relationships to get there. It worked when we were younger but as we age we realized running masculine energy on the long-term is not sustainable and we find ourselves exhausted, crabby and wondering where all the ‘good’ men are. Well the ‘good’ men are all around us but all women’s ‘doing everything’ have in many ways rendered most men purposeless. Gender synergy is a model that brings out the best in women and their feminine essence while at the same time making room for men to be on purpose. This is where men and feminine begin to collaborate instead if be all so independent and ‘equal’.

LB:  When you were launching your business, was coaching popular or were you really taking a risk?

BH:  I think there can always be an element of fear when one decides to quit their j-o-b and create income on your own leaving behind the perception if security, safety and ‘benefits’. When I started my coaching business in 2004 coaching was not new per se, however, with every year it becomes more popular and mainstream. People are realizing that in every arena – professional athletes, top CEO’s to anyone who wants to create more results in their lives all have someone who can support, guide, inspire, manage, offer objectivity, strategic planning and accountability. That person is a coach.

So was I taking a risk? Of course. Was it worth it? You bet.

LB: Should a woman who is launching her business really try and find a niche that has not been explored or a service or product that not many people do or sell?  Why or why not?

BH:  Great question. When I am coaching women – or briefcase goddesses as I like to call them – we begin with discovering your passions before anything else. The stuff that is in your heart, not your head.

Niche’s are born from these sorts of exercises and are of course excellent for focus but not essential to success. Let’s take gardening. If you know the best way to grow tomatoes, do you only sell to stay-at-home mothers? Of course not. Over your gift to people who love tomatoes.

Succeeding in business is about discover a problem people have they you know how to solve. If those people are a niche, fantastic. If those people are a wide variety, wonderful. It begins with simple questions:

What do you love?
What experience have you had are you most compelled to share?
What problem are you the answer to?

Success is closer than you think.

LB: What is your biggest success story (a client)?

BH:  I am fortunate to have many clients who have gone from being broke, stressed and worried to feeling light, successful and inspired but my greatest success story is my own. I was a woman who was struggling financially, trying to do it all, chronically tired, about to divorce my husband and living in a home I loathed. Now I have a thriving business, a repaired, rejuvenated and restored marriage, happy and for all intense purposes, living happily ever after.

How I got there is what I teach other women. It is pure joy for me to give you the short cuts to healing, happiness and hope.

LB: With the self-help/self-awareness industry growing through yoga and many top selling books, does this help your business or create more competition?

BH:  100% helps. We are living in an era where spirituality is joining with business, emotional intelligence is joining with intellectual and yoga is becoming mainstream. In my coaching I use many supporting industries, resources and tools to help my clients create more of what they want and enjoy the journey to getting there. As one of my clients recently said “it supports me to hear the same messages form many different sources”. That can only be good.

LB: What would you recommend a woman do who has not found her passion, but knows that she has many skills to be a great entrepreneur?

BH:  The short answer is “what do you love?”

I believe there are two significant days in a person’s life. One is the day you were born and the second is the day you discover why. This is one of my favourite things to help women discover – her life purpose beyond what she CAN do and instead what she is INSPIRED to do. If you are a woman who is looking for a clue, imagine you had $10,000,000.00 deposited into your bank account tomorrow. Once you recovered form the shock, had a party, took a monstrous vacation, paid off your mortgage and helped out your family and friends, THEN what would you do?

How you would spend the remaining $8,432,000.12 is a clue for you.

This is where what I do takes on a global vision. Imagine a world where women do what they love, inspire men to support them and both genders working together to create a better world. This vision is what moves me and it is this image of everyone living happily after -people, animals and our planet – that I invite others to join me in creating.

Did I mention how fun it is?